Our Story

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Our story is based in a holistic view of nutrition, health and wellness. It is a lens that colours our mission as we strive to advance the science behind healthy lifestyles by providing clear, proven resources to those who have the power to change the way the world thinks about nutrition.

Did You Know...

UK boys & girls who consume breakfast cereal
UK adults not eating 1 serving of whole grains (16g) per day
strawberry yogurt

Join the Conversation

Keep your finger on the pulse of nutritional news and share what you think about the latest trends.

Progresso Chicken Noodle

Annie's Popcorn is a scrumptious snack - and free from artificial flavors, synthetic colors and preservatives.

Lemon Layer Bar VIEW RECIPE

Fiber One

Each of these indulgent and sweet layer bars has 7 grams of fiber.

Switching to Whole Grains May Boost Metabolism READ ARTICLE

Broccoli

Eat Your Veggies!

Greek 100

Packed with 14-15 grams of protein and thick texture for 100 hard-working calories.

Register for our FREE webinar: Spotlight on Sports Nutrition on March 8th REGISTER

Very Berry Cheerios

All the wholesome goodness of Cheerios plus the delicious taste of real fruit.

A Brief History of Food Emoji: Why You Won't Find Hummus on Your Phone READ ARTICLE

Nature Valley

Nature Valley Protein – High in protein & 50% less sugar than other adult cereal bars, see http://naturevalley.co.uk/

Winter 2017 New Product Showcase READ ARTICLE

General Mills 2016 Global Responsibility Report

Visit NuTrends section to view General Mills 2016 Global Responsibility Report

Free samples

FREE Nutrition Resources, Scientific Research and more!

By becoming a registered member of the Bell Institute of Health and Nutrition site, you’ll have access to great perks like nutrition education tools, videos, and more.

Our Relationship with General Mills

The Bell Institute of Health and Nutrition leads the General Mills' global health and nutrition strategy. Research completed by our doctorate- and master's-level scientists and registered dieticians influences the company’s product portfolio as we work together towards our aim of nourishing healthy lives.

Our Commitment to Sustainability

Our sustainability initiatives in our operations create business value for General Mills, while reducing our environmental footprint. Each year, we invest millions of dollars in projects that save money by reducing energy and water usage as well as waste generation.

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