Discover the health benefits of breakfast cereal & important facts. Plus, learn why it's a key source of nutrition for women, infants & children.

Consumer Behavior Ready-to-Eat Breakfast Cereal | WIC | Audiences | Bell Institute

Consumer Behavior Ready-to-Eat Breakfast Cereal

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The Bell Institute of Health and Nutrition is the company’s source for scientific health and nutrition expertise that creates value and growth for General Mills.  The global Bell Institute of Health and Nutrition is comprised of passionate doctorate and master-level scientists and registered dietitians with varied backgrounds – ranging from nutrition science to public health to food science to microbiology and more!  Our nutrition experts focus on a variety of areas ranging from nutrition density, personalized nutrition, whole grain, cereal, yogurt, dietary intake research and beyond.

A child eating breakfast at a table with a parent nearby.

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Consumer Behavior Ready-to-Eat Breakfast Cereal

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